Getting people to take action is tough. On a daily basis, they make thousands of decisions on how to spend their precious time. When it comes to booking parties for your family entertainment center, timing is everything.
Think about the typical week for a busy mom. Between running errands and being knee deep in baby stuff, the last thing they want to do is call somebody to book a birthday party. We get a glimpse into their thinking when we look at the data from our 2017 Online Party Booking Study.
It turns out; there are certain times of the day and days of the week that are more popular for booking parties online. By 'booking parties,' we’re not talking about inquiries on web forms. We’re talking about customers checking availability, purchasing add-ons, paying a deposit, and reserving a party online.
This infographic outlines the times when guests took action in booking their party. You can use it to plan the timing of your ads along with other aspects of your birthday party marketing campaign. If you’re not booking parties online, now’s the perfect time to start.