---
title: Marketing Tips & Resources for FECs and Event Venues
description: Here are some tips and resources for FECs and event venues looking to troubleshoot, improve, or grow their marketing.
---

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# We're Here to Help You Grow Your Business

## Marketing Tips & Resources for FECs and Event Venues

If you're a FEC or event venue owner, operator, or employee, you're likely looking for a simple go-to resource that contains tips or links to content that can help you troubleshoot, improve, and grow your marketing efforts.

Below, you will find **a** **list of marketing tips and resources** that we compiled based on what our customers inquire about or need assistance with most. 

This is an ever-evolving list so **please make sure to bookmark this page** and check it frequently for any updates or changes. Please be sure to also [contact your Customer Success Manager or Marketing](https://www.partycentersoftware.com/contact-us) if you'd like to see something added to this list.

Each section addresses a different marketing-related topic and includes links to either PCS or external resources.

For an in-depth marketing guide, please click below to download our Marketing Plan eBook.

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#### 1. Website

- [**Tips on How to Improve Website Branding**](https://www.webalive.com.au/improve-website-branding/)
- **Visuals** 
    - [**How to Record a Video of Your Facility Using Your Phone**](https://www.partycentersoftware.com/blog/shoot-video-of-your-fec-using-phone)
    - [**How to Take Great Pictures of Your Venue**](https://eventupblog.tripleseat.com/having-great-photos-your-event-space-matters-heres-why)
- **Recommended Website Building Platforms** 
    - [**Wix **](https://www.wix.com/) 
          - [***Example of a Facility Website Built on Wix***](https://jconley16.wixsite.com/website)
    - [**Weebly**](https://www.weebly.com/)
- **Google Analytics** 
    - [**Learn Analytics with Free Online Courses**](https://analytics.google.com/analytics/academy/)
    - [**How to Set Up & Install Google Analytics to Your Website**](https://www.wikihow.com/Add-Google-Analytics-to-Your-Website)
    - [**How to Set Up Your Google Tag Manager**](https://support.google.com/tagmanager/answer/6103696?hl=en)

#### 2. Content 

- [**What is Inbound Marketing?**](https://www.hubspot.com/inbound-marketing)
- [**Design beautiful graphics using Canva**](https://www.canva.com/)
- **Recommended Free Stock Image Websites** 
    - [**Pexels**](https://www.pexels.com/)
    - [**Unsplash**](https://unsplash.com/)
    - [**Pixabay**](https://pixabay.com/)
    - [**Stock Snap**](https://stocksnap.io/)
    - [**Envato**](https://elements.envato.com/)

#### 3. Marketing Automation

- **Recommended Email Marketing Softwares** 
    - [**Constant Contact**](https://www.constantcontact.com/home)
    - [**Mailchimp**](https://mailchimp.com/)

#### 4. Social Media

- **Facebook** 
    - [**How to Set Up Your Facebook Pixel**](https://www.facebook.com/business/help/952192354843755?id=1205376682832142)
    - [**How to Set Up Your Facebook Retargeting Pixel**](https://instapage.com/blog/facebook-retargeting-pixel)
    - [**How to Set Up Your Book Now Button**](https://www.facebook.com/help/233101683907312)
- **Instagram** 
    - [**PCS eBook -  How to Use Instagram to Grow Your FEC Party & Event Revenue**](https://www.partycentersoftware.com/growing-your-business-using-instagram)
    - **PCS eBook - [How to Use Facebook to Grow Your FEC Party & Event Revenue](https://www.partycentersoftware.com/facebook-ebook)**
    - [**How to Set Up a LinkTr.ee**](https://help.linktr.ee/en/support/solutions/articles/48000956526-how-to-create-a-link-on-your-linktree)

#### 5. Managing Your Marketing Efforts

- [**PCS Guide - Monthly Events Calendar: A Year-Round, Fun-At-A-Glance Resources for Event Opportunities at Your Facility**](https://www.partycentersoftware.com/events-calendar-guide)
- [**Social Media Content Calendar Template**](https://blog.hubspot.com/blog/tabid/6307/bid/33415/the-social-media-publishing-schedule-every-marketer-needs-template.aspx)

#### 6. Using Data to Fuel Your Marketing

- [**PCS eBook - 2020 Online Booking Study**](https://www.partycentersoftware.com/2020-online-booking-study)
- [**PCS eBook - Your Guide to An Effective Customer Feedback Survey**](https://www.partycentersoftware.com/blog/customer-feedback-survey)
- [**PCS Webinar - Using Data to Discover Business Opportunities**](https://www.partycentersoftware.com/data-opportunities-webinar)
- [**PCS Webinar - Creating a Better Experience for Your Target Demographic**](https://www.partycentersoftware.com/target-demographic-webinar)

#### Remember: We're Here to Help

If you have any questions, concerns, or simply need someone to chat with - [please do not hesitate to give us a call](https://www.partycentersoftware.com/contact-us). We want to support you in any way that we can.

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- [Subscribe to the PCS Blog for business growth tips, creative ideas, and info on upcoming industry events](https://www.partycentersoftware.com/pcs-blog-subscription)
- [Subscribe to the PCS Connection Newsletter for new eBook and upcoming webinar announcements](https://www.partycentersoftware.com/pcs-newsletter-subscription)

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