Whether you work with a team in house or farm out your marketing efforts on the various platforms, you need to know the foundation of what makes social media sticky and how to use the various AI's to your advantage. Your brand must create memorable content while balancing advertising messages with viable social posts.
In this webinar, What to Post owner Ryan McQuillen will dive into the basics of what you must know to work in social media and then teach you the secrets to making the Facebook AI work for your brand. Utilizing this information you will be able to plan and execute a strategy that will change everything about your social media presence.
- What makes a post "social" versus advertising
- How organic strategy works
- What media is best to reach your audience
- How to "tickle" the Facebook AI to do your bidding
- Powerful do's and don'ts
- How to find your audience