Marketing

Connect Instagram to Twitter Using this Tool

Here's a tool that will help you save valuable time by connecting Instagram to Twitter.


As a business owner, you're always looking for ways to save time. This is especially true when posting to your business's social media accounts

You've probably noticed that when you post to Instagram, you have the option to immediately post to Facebook and Twitter as well. It seems easy enough; post once and it shows up in three places. The Facebook integration works perfectly fine (mostly because Facebook owns Instagram). But, the Twitter integration is poor, and your Instagram post will just show up as a link on Twitter.

The issue comes down to native content. Native content is just what it sounds like - content that is native to the particular platform you're using. For example, if you post a picture directly to Twitter, it appears in the timeline and looks great. But when you post to Twitter from the Instagram app, the picture is not native, so it doesn't show up at all.

Connect Instagram to Twitter Using this Tool

Your audience is inundated with thousands of messages every day, so it's important to make sure that your content shows up properly on every platform.

Luckily, there's an easy solution that will allow you to connect Instagram to Twitter, an app called IFTTT (If This, Then That). This service connects apps together in "recipes" to make them work better for you. So when you post anything on Instagram, IFTTT will automatically (and more importantly, natively) post that image to Twitter. There are no extra steps, and the content looks much better on Twitter.

If you don't want every single image from Instagram to be posted to Twitter, you can get even more specific with IFTTT by setting up a recipe that only posts to Twitter when a specific hashtag is used on your Instagram post.

By using IFTTT, you can easily post Instagram pictures natively on Twitter, which will increase engagement from your audience. This is only the tip of the iceberg for IFTTT's capabilities, but it's an easy first step to improving your process.

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  1. Set up your Instagram account
  2. Understand what to post & when
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