Marketing
Emails That Sell Parties: Smart Campaigns for Family Fun Centers
Discover how to craft automated email campaigns that boost party bookings and revenue for your Family Fun Center.
Boost bookings this fall with creative play café marketing ideas. Try October promotions like costume contests, weekday discounts, and bundle deals.
October is one of the most festive and family-friendly months of the year. With fall colors, pumpkins everywhere, and Halloween excitement, it’s the perfect time to add creative twists to your events calendar.
The best part? These seasonal promotions not only drive traffic but also keep your guests coming back for more.
October Marketing Ideas to Fill Your Play Cafe Calendar
If you’re looking for fresh ways to increase visits, boost weekday sales, and create memorable guest experiences, these play café marketing ideas will give you plenty of inspiration.
1. Host “Pumpkin Play Days”
Families love themed activities in October, and pumpkins are an easy win. Add a festive flair by offering pumpkin-themed crafts, pumpkin-shaped cookies, or even small pumpkins for kids to decorate and take home.
This creates a fun seasonal experience that guests will want to post about on social media, free advertising for your play café!
2. Weekday Toddler Discounts
School-aged kids may be busy during the week, but that’s when your toddler crowds shine.
Offer a special weekday promotion for younger children to help parents save money while filling your play space during slower hours. This simple October promotion keeps your calendar active and gives parents a reason to choose you over staying home.
3. Costume Photo Contest
Costume contests aren’t just for Halloween night, you can run one all month long! Encourage guests to dress up, snap a picture in your venue, and tag you on social media for a chance to win a free play pass or party discount.
This creates excitement, spreads the word about your business online, and builds community engagement. It’s a classic play café marketing tactic with a seasonal twist.
4. Snack + Play Bundles
Bundles are an excellent way to increase revenue per guest. Offer a limited-time “Snack + Play” deal where families can purchase playtime along with a small meal, drink, or treat for one simple price.
Parents appreciate the convenience, and you boost sales while reducing the decision-making process at checkout. This is one of those October promotions that works well beyond Halloween!
Conclusion
With just a few themed activities, you can transform October into one of your busiest months of the year. From Pumpkin Play Days to snack bundles, these strategies will not only help you attract more families but also strengthen your reputation as the go-to place for seasonal fun.
Looking for more ways to plan ahead and maximize your calendar year-round? Download our free Monthly Events Calendar guide to keep the ideas flowing all year long.