Social media automation helps marketers manage multiple social media accounts, plan posts in advance, and create a backlog of curated content. If you're an FEC owner or operator, automating posts will save you valuable time.
Luckily, there are many helpful tools you can use to manage your business accounts. In this article, we'll highlight 3 tools we think you should implement into your day-to-day marketing activities.
Social Media Automation: 3 Tools to Save Time & Grow Your Audience
Building a consistent posting schedule is the key to your success on any social platform. The following tools can help you stay organized and boost engagement.
Hootsuite allows you to create different tabs and streams that you can populate with information from your accounts. For instance, you can create a "Twitter tab" with streams for your Timeline, Mentions, Retweets, and more. From just a single user interface, you can monitor what's happening on all of your platforms.
Hootsuite also allows you to publish posts to multiple accounts simultaneously, saving you more time.
Buzzsumo is a tool that tracks activity on all of the major social media platforms and allows you to discover trending topics related to your domain. By knowing what's going viral, you can create stronger content that'll generate more "buzz".
Another cool Buzzsumo feature is that it allows you to look for the right influencers in your industry. This way, you can focus on forming a relationship with people that might be interested in visiting your facility, posting about it, and can help you grow your following.
IFTTT is another great tool for social media automation. IFTTT (If This, Then That) is a service that connects apps together in "recipes" to make them work better for you.
How to Use Instagram to Grow Your FEC Party & Event Revenue
We’re thrilled to announce our newest resource written to help you to optimize your facility's presence on Instagram. In this guide, we highlight the three steps you need to take in order to get started:
Set up your Instagram account
Understand what to post & when
Engage with your audience
How to Use Instagram To Grow Your FEC Party & Event Revenue