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With so much going on in your business, things like positivity and purpose might not be at the top of your list.
But did you know that there are many benefits to positivity and purpose, both on your health and even on the longevity of your life?
The Midlife in the United States Study discovered that those that had a sense of purpose in life actually lived longer. They found that “people who had reported a greater sense of purpose and direction in life were more likely to outlive their peers.”
Similarly, positivity has some extreme psychological benefits. According to author of Beyond Happy: Women, Work, and Well-Being, Beth Cabrera, “Positive people have more energy and are more self-confident and hopeful. Because of this they tend to set higher goals and expend more effort in order to reach their goals. They are also more resilient, which helps them bounce back and persevere despite setbacks.”*
Are you ready to add positivity and purpose to the top of your list now? Let’s explore ways that you can lead a more positive life by harnessing purpose so you can infuse it into your business.
The first step to a life of positivity and purpose is to “Start with Why.”
You’ve likely heard of Simon Sinek by now—he’s well known for his 2009 TED Talk, Start with Why. Here is his video if you’d like to get caught up!
Now, let’s break down Start with Why so you can apply it to your business and your life.
Jimmy Chou provides a fantastic summary of Sinek’s The Golden Circle Layers:
“In his talk, Simon points out that customers should start with their ‘why’ (purpose) and infuse that into the ‘how’ (people, process, technologies) to deliver the ‘what’ (product or service). It seems logical, but many organizations start backwards, and instead focus on the ‘what’ without a clear sense of the ‘how’ — and definitely not the ‘why.’
But people buy why you do something. Not what you do. Not how you do it.
Starting with ‘why’ isn’t simply about discovering your organization’s purpose. The Golden Circle is also a framework to help maintain focus on your transformation initiatives.”*
What is your why?
Why do you do what you do? What is your purpose? Is it for your family? For success? To make a positive impact? To build a legacy?
Perhaps it’s all of these things. Whatever your mission is, it’s time to write it down!
Take your why (your purpose), and write it on a post-it note, or type it and print it out. Stick it in a place you’ll see often (like next to your monitor!) so you’ll be reminded often.
When you have a tough day, or suffer from some negative self-talk, refer to your mission statement. Use it to remind yourself of what’s really, truly important.
Continuously reminding yourself of your purpose will help you to live a more fulfilled life, and this will show in your business as well. When you operate from a sense of purpose, those around you are also infused with your
Keeping positivity and purpose close by will help you to step forward into the world in just that way: positive and focused!
Having your mission statement close is one example, but there are many ways to keep inspiration nearby.
Here are a few ideas:
Provide yourself with a path of inspiration as you go along your day. From your house, to your car, to your facility—make sure to set your day up for success!
Thinking positive thoughts is a lot easier when you have tools to help you. Focusing on your why and on things that bring positivity will help you to think more positively as you go through your day. But you’ll also want to consider arming yourself with some additional tools to help you reshape your thoughts as well.
First, start with your preferred learning style:
Find what works best for you. Then shift your behavior a little bit at a time to continue down the path of living a more positive life!
Here are a few pieces we’ll be discussing:
Goal setting should not be an arbitrary activity—it should be intentional and focused. I highly encourage you to involve your business coach or mentor in this process. But before you set goals, start with your purpose (your why). Place your personal and professional mission statements in plain sight as you create goals. As you define each goal, refer back to your purpose: does it align?
Goal setting might seem daunting, but it’s a worthwhile activity that will keep you focused on what’s most important.
If you’re a business owner, you’ve likely been through many 5 and 10-year goal setting sessions. And while thinking ahead is critically important to your business, small goals are also important. Take your primary goals and break them down—which ones are your focus for this year?
I highly recommend setting your annual goals in October for the upcoming year. This way, when January rolls around, you’re ready to hit the ground running!
Once you’ve set your annual goals, break those goals down into actionable chunks. Start with the quarter, then break the quarter into monthly goals, then weekly. At the end of your goal setting session you should have the following:
All goals lead back to your purpose! Remember, when you’re feeling off, focus on your goals. Jump over to what you’re supposed to achieve this week and place all of your focus in that area. There is no room for negative self-talk for someone who is on a mission!
It’s one thing to set goals, it’s another thing to act on those goals.
Planning and time blocking are both vessels to help you achieve your goals but it’s just like anything else in life: the more you practice, the better you’ll get at it!
When you first start planning ahead and using your calendar to time block, it might seem daunting or like overkill—but I promise you, it’s worthwhile. The more you practice time blocking, the more you’ll understand yourself and how you work best.
What is Time Blocking?
Time blocking is an activity where you take a list of goals and allot time in your calendar to achieve them. Let’s say your aim is to grow revenue this year by booking more birthday parties and events. You’ll want to block time off in your calendar to focus on activities related to this goal in your calendar each day.
Perhaps on Monday you set aside one hour to review your website and notate any changes you might want to make. On Tuesday, you work with your team to make those changes. On Wednesday, you put together a Facebook Ad. On Thursday, you make outgoing calls to last year’s parties and send follow-up emails to every phone call made. And on Friday, you review the efforts of the week.
It’s common to feel strange about celebrating our own goals but remember, your own happiness stems from within you. Happiness is ultimately a choice that each of us make every single day.
By choosing to celebrate your achievements, you allow yourself to experience the joys of success. After all, isn’t that what you’ve been working toward this whole time?!
So, celebrate your goals! And of course: acknowledge those who helped you get there.
That celebration might be an announcement to your business coach or mentor, to your spouse, to your social media community, or to a group of FEC owners like yourself. Whatever it looks like for you, celebrate!
Positivity and purpose can help anyone to live a better, more improved life. Now that you know the benefits, have a framework to develop your personal and professional purpose, and are armed with a few tools to lead a more positive life, we hope you feel empowered!